INSTAGRAM has more than 800+ active users(As per the sources from Statista, ecommerce CEO). This increasing exposure helps your business to brand, gather leads.
More than 25 million companies worldwide are already using Instagram for their businesses. On an average 200 million users visit at least one business profile every day.
Below-mentioned some tips for Business that can implement in your Instagram marketing campaign!
13 INSTAGRAM MARKETING TIPS FOR BRANDING
1. Use Instagram Marketing tool
Use COMBIN, INSTAGROWTH kind of Instagram marketing tools to manage and grow your brand safely and organically worldwide.
2. Switch to business account
Before you start to plan Instagram marketing, make sure to have an Instagram Business Account for your website. It is very easy to switch from normal account to business account.
3. Proper use of Instagram stories
Instagram stories have several benefits from normal posts, it can be turned to integral part of Instagram marketing. Use Instagram stories to generate leads.
4. Take advantage of Hashtags
Research and target the best industry Niche Hashtags to target the right audience for your business. Proper Hashtags will be the deciding factor to place your post from bottom to top.
5. Know the best time to post
Image source: adespresso
According to SimplyMeasured, the worst days to post on Instagram are Wednesdays and Sundays, while Mondays and Thursdays are the best days to post.
6. Use Instagram’s sponsored ads
Instagram ads are the best way to reach targeted audience organically. Campaigns can involve ads, but they’re not only paid content, they can involve a specific goal for a set period of time, in both your organic and paid posts.
7. Take chance over GIF’s and emojis
People more tend to watch video’s less than 15 seconds, in this case eye catchy GIF can be play a prominent role to market your business. Adding GIF’s as Instagram stories can grab followers attention.
8. Use the best filtering options of Instagram
Initially, Instagram was built for professional photographers and artists, so make sure to use the best-out-of-best Instagram filters to present your business product images.
9. Partner with the influencer and get benefited.
Top influencers can increase your brand credibility and visibility reach to drive enough traffic. People buy more and more when they see their influencers feed on your product.
10. Host Instagram contests and giveaways.
Contest and giveaways are the best way to gain customers mail-ids, gain new followers, sell stocked products on swift, or even it helps in engagement.
11. Add a link to Instagram bio.
Instagram isn’t like LinkedIn, as you can include emojis, vertical spacings, icons and can even use link in bio of business account. Optimize your business bio with a branded hashtag and a website / Landing page link.
12. Track the media metrics.
Track the media clicks, website visitors, Profile insights, impressions on the screen of your business profile for future Instagram marketing strategy.
13. Use the right Call-to-actions.
In Business profile Tap Edit Profile, then Contact Options, then Add an action button. Drive your users properly with right call-to-actions as order a service/product, book an appointment, make reservations, buy tickets, and more.
Bottom line : It’s Not Too Late to learn Instagram for Business
I guess it’s time to dive into Instagram marketing, We hope all the mentioned 13 points can make your Instagram account work better for your brand and attract new customers. Let us know about other tactics have worked well for your account. Now it’s just time to put them to use.
