Online business requires “
Branding” to be known and successful worldwide. If starting a website for your business is a goal this year, add one more thing to your to-do list:
creating a custom email address.Gmail, Email or Hotmail addresses work fine for emailing your family.& friends, but when you want to send and receive emails from your customers, you need to look professional. That’s possible only via custom email address.Are you wondering how you can a professional custom email address profit your business?Most novices use generic email accounts for their businesses for free without a domain name, which isn’t very professional. For example:
[email protected] or [email protected].Since anyone can create these generic email accounts, it becomes harder for online customers to believe in such generic email addresses as legitimate business email accounts.Now let’s list down
The advantages of custom email address
1. Depicts Professionalism
As a business you will have to send emails to your customers in case of
exclusive offers, Newsletters, Informative bytes etc. If your email communication is using a free email account @gmail.com, @hotmail.com etc. in comparison to a custom email address, it can hurt your brand image.
A custom email address is thus important to lead in the market.2. Adds Credibility
When a business has its online Presence then Professionalism is a very important factor, Custom email addresses show that in your business.Now let’s check how we can achieve the professionalism you send an email of inviting for new sale to all your customers, Now if it is
[email protected] the customers may mark it spam , Now if you have a custom email like
[email protected], the trust and the authenticity is developed automatically.
3. Flexibility and Control over the business
Business Growing spontaneously will have multiple members in the team. Multiple departments, Multiple products, may have a variety of names. Generically the departments over the business may be
Sales, Support, Marketing, Human Resources and many more.Having a custom email address to the wings can make your business management flexible. Finding an email address in the mailbox becomes a tedious job. Now
searching a mail with @gmail, @yahoo, @hotmail accounts is even more tedious job. Even if an employee moves out of your team, it will be easy to manage all the confidential data.
A custom email address helps avoid the communication issues, and the new employee can take control of the account when they join. In short, the control of the email address (say
[email protected]) can easily be passed on to the new team member.When you have a good control over your business, then definitely it is time to attach the wings of success to your business. Branding your business can get your identity, Online Image and credibility to grow bigger and bigger.
Conclusion
That’s it! We’ve now covered the benefits of having a professional email address for your business.If you liked this article, then please follow us on Facebook & Twitter to get updates from our blog.
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