Mobile-Friendly Website Design

Posted in Marketing-Buzz on May 29, 2019


As known to everyone, most of the website users are from MOBILE rather than DESKTOP as they want to know the service/product information on the go itself. To satisfy your website's potential customers, make your website easy to navigate on mobile devices.

12 tips for creating a Mobile-Friendly Website Design.

  • Responsive

    Responsive design is intended for molding website design and user experience to the user’s device, whether to desktop, tablet, or mobile. A responsive website automatically changes to fit the device you’re reading it on.

  • Easy Navigation

    Perfect and easy navigation for a website is the main conversion funnel. When it comes to retaining customers poor navigation can break your overall Mobile’s website performance. The goal of easy navigation is to get people what they are looking for without frustratingly trying to figure out where to go.

  • Clean & Elegant Design

    A prefect website should be more minimalistic, rather than to have a website that looks only clean. It means don't go with too many features, just follow needy and important ones.

    1. Make sure not to use more than 3 fonts on your website.
    2. Ideally use elegant and decent colors as part of your color scheme.
    3. Use consistent website layouts.
    4. Use optimized Pictures, but don't compromise with pixelation.
  • Chunk content

    Researchers have found that only 20% of the website content has been read. Break down your content to easily digestible sections that make like bullet points or short Paragraphs. By doing so readers can fully absorb what you've written.


  • Use of Symbols instead of big words

    Use conventional mobile icons/buttons, rather than words to tap for call. One of the top Mobility website leader like Apple recommend that button sizes should be at least 44px by 44px in order to maximize user experience and increase conversions on ecommerce sites.

  • Be Quick

    Not only Google, everyone loves a website which loads faster. To improve the load speed of your website, it's best to take a look into key elements of your website that could be causing a bottleneck.

  • Say NO to excess JavaScript

    JavaScript brings interactivity to your online pages for dynamic styling, and animation. Try to Avoid excessive use of JavaScript in your mobile websites, as it runs differently across different devices and browsers. Just be clever enough about using JS that it could affect the performance of your mobile-friendly site.

  • Clear picture of Contact Information

    Make your contact information like phone numbers clickable, as it should directly turn to dial the call. When people are on the go, they want to be able to find information quickly and easily, especially your contact information

  • Reduce popups & advertisements

    Popups and advertisements make the entire user experience frustrating. Throughout the design process of mobile website, make sure you avoid using pop-ups for the best mobile results.

  • Include a viewport meta tag

    when building a multi-device experience, Viewport meta tag is a crucial code for your website to work well on a mobile device. Without it, your site will not work well on a mobile device. Viewport meta tag tells your browser is that the page needs to fit the screen.

Here’s an example of what you can use at the head of the document.

<meta name=”viewport” content=”width=device-width, initial-scale=1″>
  • Never stop testing

    Regularly Perform Mobile Testing once you’ve created your responsive website. Test it, test it for the second time, and then test it again.

I mean “ To try it on one mobile device multiple times” test it out on an iPhone, an Android, a Windows phone, and different tablets.

Sudha Kothapalli Author: Sudha Kothapalli Digital Marketing Executive and a learner with an ongoing curiosity to learn New Social Media techniques, writes about Digital Marketing and Technology Trends Follow Us: